USA MUTUALS

The legacy of USA Mutuals is, and will continue to be, rooted in the satisfaction of the thousands of investors we’ve had the privilege to serve. Their expectations are our expectations. Their success is our success. Yes, it can, and should be, that simple
Our simple mandate: Create an environment in which the company’s goals and expectations are truly aligned with our investors.

Vitium Global Fund

USA Mutuals / Vitium Global Fund

WHY THE MAKER OF MARLBORO CIGARETTES JUST QUIT PART OF THE VAPE MARKET

In the decade since the 2008 split that broke Phillip Morris into Alrtia, the US cigarette market has spent much time facing the same long term problem: Fewer smokers are buying fewer cigarettes. In the same decade, vaping has become the fastest growing product in the smoking space, with big tobacco companies rushing to establish themselves. On October 25th Altria announced that they would discontinue most of their flavored e-cigarettes and support a new 21-year-old age limit for tobacco and...

WHY THIS EXPERT SAYS TOBACCO COMPANIES ARE STILL DEFENSIVE STOCKS

Our Vice Fund Portfolio Manager, Jordan Waldrep was recently interviewed by CNBC where he gave his opinions on the current state of tobacco stocks and the impact of e-cigarettes on the market. View the full interview to learn more. For standard performance and holdings of the Vice Fund, click here. The Fund will concentrate its net assets in industries that have significant barriers to entry including the alcoholic beverages, tobacco, gaming and defense/aerospace industries. The Fund may be subject to the...

WHY YOU SHOULD NOT IGNORE TOBACCO STOCKS ANYMORE

Though tobacco consumption has been declining over the past 60 years, it may still be worth your while to invest in. With new products entering the market—vaping and heat-not-burn products—a resurgence in nicotine consumption may be coming. Especially since these new products are potentially safer alternatives to smoking. READ FULL ARTICLE...

HOW THE BOURBON TRAIL REFLECTS THE MODERN BOURBON MARKET

Since 2010, consumer’s demand for bourbon has skyrocketed, and the number of distilleries listed on the Bourbon Trail has almost doubled in just the past eight years. From the family-owned businesses that date back to prohibition to the newly established distilleries, there’s plenty of bourbon to go around. READ FULL ARTICLE...

WHY VICE NOW

The Vice Fund (VICEX) has a 16-year history of investing in Alcohol, Tobacco, Gaming, and Aerospace Defense. We believe that the long-term opportunities that our sectors have before them are compelling and offer investors a unique opportunity for entry into companies who benefit from global trends in growth. READ FULL ARTICLE...

Why Sin Stocks Are an Investor’s Salvation

If socially responsible investments appeal to investors’ do-gooder tendencies, sin stocks speak to the darker side of human nature. Sin stocks include companies whose activities are viewed as unethical or immoral. Ethical concerns aside, there are some solid reasons to make room for sin stocks in your portfolio. “In the long term, vice investing makes sense because these are often well-managed companies with generationally established brands and extremely loyal customers,” says Jordan C. Waldrep, portfolio manager of The Vice Fund...